About

At Storeplay, we assist businesses like yours in enhancing the shopping experience with sensory retail journeys, fusing music, visuals, scents, queue management, and data intelligence for a transformative impact.

As the founder and CEO of Marketing Melodies and Storeplay, Dean’s passion for music is evident from an accomplished career as a DJ and entrepreneur. From humble beginnings creating mix tapes for retailers in the 90s, Dean has grown Marketing Melodies to become one of the largest retail technology suppliers in ANZ, providing music for more than 7,000 stores.Dean’s tenacious nature and intrinsic love of innovation led him to develop Storeplay, the first app-based background music platform for business in 2012. Storeplay has since morphed into the only sensory retail experience company in the world that improves store performance through music, signage, scenting and queue management - all wrapped in its own Retail Media Network. Dean is an active member of the global technology community and a trailblazer in the music industry.

Des is a lifelong tech-head and music lover - making him the perfect fit for the role of Storeplay’s HoTO. He has years worth of experience working in some of Australia’s biggest media companies delivering exceptional technology solutions to his customers and understands the important role that music plays in driving people’s attitudes and behaviour. He lives, eats and breathes music - and to be able to combine his two loves of tech and music - at a progressive company such as Storeplay - is a dream come true for Des.

Greg is the software wizard heading up our product development. With a love of music, technology and problem solving; many years of experience developing software across multiple domains and numerous successful releases under his belt, he brings a quality and user experience focus to our development lifecycle.

Prior to joining the team, Greg has worked as a tech-lead, team-lead and technology manager at industry leaders in both South Africa and Australia where he's been acknowledged as a firefighter and application specialist.

Zac is a passionate connoisseur of both music and technology. He finds immense joy in the way these two worlds can seamlessly bring people together. With a background that spans the non-profit and start-up sectors, Zac has garnered valuable experience that informs his unique approach to curating exceptional content.

Beyond his role as Head of Curation, Zac wears multiple hats. When he's not carefully selecting the perfect tunes for your enjoyment, he's managing and operating his own wedding band business, creating unforgettable moments for couples on their special day. In his quest for continuous learning and personal growth, Zac is also pursuing a Master of Music Therapy at the University of Melbourne.

Susanna has had a vast amount of client relationship experience across a wide variety of industries and really enjoys working with organisations and their people to help them meet their business goals whilst making their processes easier. Her passion lies in finding integrated solutions for our partners to help them succeed and grow their businesses in the simplest ways possible.

Having a strong interest and curiosity in technology and the human psyche, Susanna feels privileged to be in her role at Storeplay where she is able combine the two.

Sarah is a curator, broadcaster, and ultimately a music fan. With a wealth of experience within community radio both on and off air at SYN FM, she is passionate about fostering the next generation of local musicians. Music has always been at the centre of how Sarah operates, both professionally and personally. In conjunction with her love of music, Sarah’s past experience in the retail world elevates her ability to connect with clients to curate a one-of-a-kind playlist.

Astrid is a passionate and analytical about music and popular culture. After completing a Bachelor of Arts (Music Industry) at RMIT she continued to study and received 1st Class Honours on her thesis about music on TikTok. Her dedicated academic career coincides with years of customer service experience in the retail and hospitality industries. This offers a unique understanding of in-store expectations and the importance of the right playlist. Astrid’s amalgamation of interests and dedication brings passion and consideration to her curation work.

Ed is a DJ, music producer, and radio host who has dedicated over half of his life to pursuing his goals as a solo artist in the electronic music scene. Starting his journey at the age of 12, Ed has since completed an international tour across Europe, Asia, and the UK, and has co-managed some of the most beloved independent record stores in the state. His deep curiosity and determined nature make him an outstanding support agent. Drawing on his vast self-taught technical knowledge, Ed is able to resolve issues swiftly and efficiently, delivering an exceptional level of service to clients.

David has 23 years of professional experience and 5 years of the experience as Virtual Assistant. He is well versed in in Sales, Digital Marketing, Operations, Logistics and Administration and Management.

Aside from being a father, he loves to play basketball and coaches his son’s school varsity team.

A customer success leader with experience driving sales growth and fostering exceptional client relationships.

With a Bachelor of Science in Business Administration from the New York Institute of Technology, Lindsay brings a wealth of knowledge in account management, technology solutions, outbound sales, and customer retention.

Throughout her career, Lindsay's expertise in project management and complex solution implementation set her apart in the industry.

She believes in the power of enthusiastic presentations and is dedicated to delivering exceptional results for her clients.

Lindsay's philosophy is centered around continuous learning and growth, always striving to exceed expectations and provide unparalleled value to her colleagues and customers.

Alex is a passionate and dedicated Front End Developer with expertise in creating intuitive and dynamic user interfaces. With a deep love for technology, Alex thrives on tackling complex challenges and constantly pushing the boundaries of front-end development. His commitment to excellence and innovation is evident in every project he undertakes.

Outside of work, Alex enjoys staying active through hiking, basketball, and running. These pursuits not only keep him physically fit but also invigorate his mind, allowing him to approach his work with renewed energy and creativity.

Harvy is an experienced software developer specializing in cross-platform application development. With a decade of industry experience, he brings a wealth of knowledge and expertise to the table.

Beyond his professional endeavors, Harvy leads an active and dynamic lifestyle. He embraces a variety of hobbies that keep him energized and inspired. In addition, during his downtime, Harvy enjoys playing games, where he finds inspiration and relaxation. He has a wanderlust spirit and loves to explore new destinations, immersing himself in diverse cultures and gaining fresh perspectives that fuel his creativity as a software developer.

Kyran is a skilled full-stack developer specializing in C#, ASP.NET and Vue.js. He has refined his expertise at several leading companies worldwide, gaining recognition for enhancing productivity, efficiency, and user experience. His dedication to test-driven development and continuous integration ensures high-quality, reliable deployments. With a strong foundation in both front-end and back-end development, Kyran delivers robust, efficient, and user-friendly software solutions, bringing a comprehensive perspective to our development lifecycle.