Your Information
Find out which one of the 12 archetypes your brand aligns to, fill in this indicator while thinking about how you would like your brand to be perceived by your market.
Gender
Age
Employment
Does your customer change based on geographics?
Style Guide
Outline your brand's sound by specifying keywords, genres, artists, and tracks. Customize music segments and share a sample playlist to match your brand's vibe.
Customers
Answer these questions from YOUR CUSTOMERS point of view.
1
Which of these is MOST important to your customers?
2
Do your customers want to be noticed because of your product?
3
Are your clients mostly Introverted or Extroverted?
4
Are your customers part of the wider community, or a special club / sub-culture?
5
Is your product / service targeted more towards groups or individuals?
Personality
Answer these questions about YOUR BRAND as if it has a personality.
6
Which quote best represents the personality of your Brand?
7
Select an album that best captures your brand's essence.
8
Which brand logo aligns with your brand's personality?
9
Which famous person would be the ideal brand ambassador for your brand?
10
Select a lifestyle image that aligns with your brand's daily ethos.
Brand
Answer these questions while thinking about YOUR BRAND as it currently stands.
11
Select a film that reflects your brand's narrative.
12
Which vehicle best represents your brand?
13
Choose an advertising campaign that resonates with your brand.
14
Which undesirable perception does your brand aim to avoid?
15
How do you NOT want your brand to be perceived?
16
Is there anything else you'd like to tell us about your brand or your music?
Finished QUIZ!
Thank you for completing our Archetypes Survey, we have successfully generated your report.
Discover Your Scent Story
Choose One / Multiple Or None
1
Do You Like Citrus Notes?
Bergamont
Lemon
Orange
Lime
2
Do You Like Floral Notes?
Lily
Rose
Tuberose
Floral Bouquet
3
Do You Like Herbaceous Notes?
Lavender
Mint
Basil
Chamomile
4
Do You Like Green/Marine Notes?
Freshly Cut Grass
Violet Leaf
Seaweed
Galbanum
5
Do You Like Spicy Notes?
Nutmeg
Coriander
Cinnamon
Pepper
6
Do You Like Woody Notes?
Vetiver
Oak
Patchouli
Sandalwood
7
Do You Like Animalic Notes?
Musk
Leather
Ambergris
Beeswax
8
Do You Like Fruity/Other Notes?
Prune
Wild Berries
Vanilla
Tobacco
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